# Brand Guidelines
# Brand and Logo
When you use the Skooner project name, please keep it in lower case, even at the beginning of a sentence.
See Skooner’s logos below. You can also find Skooner logos on GitHub (opens new window).
# Primary Logo
| White Variant | Purple Variant |
|---|---|
 |  |
# Secondary Logo
| White Variant | Purple Variant |
|---|---|
 |  |
# Logo Mark
| White Variant | Purple Variant |
|---|---|
 |  |
# Logo Usage
The Skooner logo is available in full color and white accent. The full color logo should only appear against white backgrounds. The white accent logo should go against a contrasting color background.
When you use the logo, follow these directives:
- Do not size the primary logo to be under 1 inch for printing and 72px for the web.
- Do not size the secondary logo to be under 0.75 inch for printing and 55px for the web.
- Leave enough margin around the logo: leave the height of the logo in the top, bottom and both sides.
- Do not distort the logo by changing its proportions.
- Do not place text or other elements on top of the logo.
- Do not rotate the logo.
# Colors
Primary Purple:
RGB: 104, 34, 170
HEX: #6822aa
Grey:
RGB: 45, 45, 45
HEX: #2d2d2d
Green:
RGB: 50, 147, 111
HEX: #32936F
Yellow:
RGB:163, 143, 52
HEX: #A38F34
Red:
RGB: 209, 73, 91
HEX: #D1495B
